Poznań Loves Eating

Held under the motto 'We Love Eating', it includes a wide range of events teaching people how to enjoy healthy food, focusing on the pleasure it brings and its qualities.

The campaign is targeted primarily at children, expecting mothers and senior citizens, providing tips on how to do health-food shopping and prepare meals together as a way to build social and family bonds. Another target group are people in the low-income bracket.

“It is a myth that healthy eating is expensive,” claims Maria Sitarska, one of the organizers of the project.

The 'We Love Eating' campaign has been initiated by the European Commission and Poland is one of the seven participating countries, alongside Slovakia, the UK, Romania, the Netherlands, Spain and France. The campaign lasts until June 2015. (mk/pg)